8 Unsung Latina Activists You Should Know About

women raising their fists

The Latino community has a rich history filled with trailblazers who have made significant contributions to society. While figures like César Chávez and Dolores Huerta are well-known, many other influential people, especially Latinas, have been kept under the radar. Hispanic Heritage Month offers a great opportunity to bring important Latina names out of the shadows and learn more about the historical figures who deserve recognition. That’s exactly what we’re doing today, so here are 8 unsung Latina heroes we should all know about and pay tribute to:


Jovita Idar (1885–1946)

Jovita Id\u00e1r portraitcommons.wikimedia.org

Imagine being a woman of color in the early 1900s, fighting for both Mexican-American and women’s rights. That was Jovita Idar, a Mexican-American journalist, activist, and suffragist. She used her platform to speak up for the Mexican-American community, who were often treated unfairly and marginalized. But she didn’t stop there—Jovita knew that change started with education, so she founded the League of Mexican Women to focus on providing schooling for children. This wasn’t just about learning ABCs; it was about empowering the next generation to break the cycle of discrimination. And when it came to women’s rights, Jovita was all in, pushing for the vote and the recognition women deserved. Her bravery and activism laid the groundwork for future Latina advocates.

Luisa Moreno (1907–1992)

person carrying soilPhoto by Gabriel Jimenez on Unsplash

Luisa Moreno was a force to be reckoned with in the labor movement. Born in Guatemala, she moved to the U.S. and quickly became a key figure in organizing Latine workers, especially those exploited in low-wage industries like canneries and agriculture. What’s really impressive is how she united workers from all kinds of backgrounds—Latinos, African-Americans, Filipinos, and others—under a common cause: better wages, working conditions, and labor rights. She wasn’t just fighting for fair pay; she was advocating for dignity and respect for people often overlooked by society. Luisa’s work helped bring attention to the struggles of Latine workers and ensured that their voices were heard in the broader labor movement.

Dr. Helen Rodríguez Trías (1929–2001)

Helen Rodriguez-Triascommons.wikimedia.org

Dr. Helen Rodríguez Trías broke so many barriers in healthcare that it’s hard to count them all. As the first Latina president of the American Public Health Association, she was determined to make healthcare more accessible for marginalized communities, particularly women and children. She worked on expanding public health services for those who needed it most—low-income families, immigrants, and people of color. But perhaps her most impactful work was her campaign against forced sterilizations, which were shockingly common in Puerto Rico and the U.S. in the 1970s, especially among women of color. Dr. Rodríguez Trías stood up for women’s rights to control their bodies and ensured their voices were heard in healthcare policies.

Felicitas Méndez (1916–1998)

Gonzalo and Felicitas Mendez Statuecommons.wikimedia.org

In the 1940s, long before the famous Brown v. Board of Education case, Felicitas Méndez and her husband, Gonzalo, stood up to school segregation in California. Their children were barred from attending a “whites-only” school, and Felicitas decided enough was enough. She fought back, filing a lawsuit known as Méndez v. Westminster. And guess what? They won. This case paved the way for the eventual desegregation of schools in California and set a precedent for the national fight against segregated schools in the U.S. Felicitas was a true trailblazer, fighting not just for her children but for the future of all Latino children.

María Amparo Ruiz de Burton (1832–1895)

Mar\u00eda Ruiz de Burtoncommons.wikimedia.org

María Amparo Ruiz de Burton was the first Mexican-American woman to publish fiction novels in English, which was groundbreaking in itself. Her works, though fictional, gave readers an inside look at the lives of Mexican-Americans after the U.S.-Mexican War. Ruiz de Burton didn’t hold back in her critiques of American society and how it treated Mexicans and other minorities. Her novel “Who Would Have Thought It?” offered a sharp and witty critique of racism, imperialism, and the social inequalities of her time. She was unafraid to speak out against the injustices that came from the war and its aftermath, making her one of the earliest voices to challenge how history remembers this period.

Julia de Burgos (1914–1953)

Julia de Burgos Satatue in Santo Domingocommons.wikimedia.org

Julia de Burgos was a poet who used her words to push for social justice, women’s rights, and Puerto Rican independence. Her poetry spoke to the struggles of identity and the search for self, but it also highlighted the political and social issues of her time. Through her work, she became a symbol of the fight against colonialism and for women's liberation. Julia’s poetry was ahead of its time—her fearless voice resonated with people struggling to find their place in a world that often wanted to silence them. She continues to inspire poets, activists, and feminists to this day.

Sylvia Rivera (1951–2002)

Portrait of Sylvia Rivera© Valérie Shaff

Sylvia Rivera was a bold, unapologetic voice for LGBTQ+ rights at a time when few others were willing to take up the cause. Of Puerto Rican and Venezuelan descent, she was a key figure in the Stonewall Uprising, which sparked the modern LGBTQ+ rights movement. But Sylvia’s activism didn’t stop there—she co-founded the Street Transvestite Action Revolutionaries (STAR) to help homeless transgender youth, offering them not just a safe place to stay but also a sense of community and belonging. Sylvia’s advocacy wasn’t always met with appreciation, even within the LGBTQ+ community, but she never stopped fighting for those who were the most marginalized. Today, she’s remembered as a trailblazer in the fight for transgender rights.

Antonia Pantoja (1922–2002)

empty classroom

Photo by Tuyen Vo on Unsplash

Antonia Pantoja dedicated her life to empowering Puerto Rican youth in the U.S. Through her organization ASPIRA, she created leadership and educational programs that helped young Latinos succeed academically and professionally. Antonia’s vision was to equip young people with the tools to lead their communities and fight for their rights. Her work helped countless Latino students achieve their dreams, many of whom have gone on to become leaders in their fields. Antonia’s legacy continues through ASPIRA, which still operates today, supporting Latino students across the country.

Each of these Latina women was a powerhouse in her own right, making lasting impacts on society. Their stories remind us that history is filled with unsung heroes who deserve to be celebrated just as much as more well-known names.

This Viral Video Game Is Changing the Face of Voter Outreach

In 2024, voting campaigns have evolved greatly, to say the least. Creativity is now the name of the game and tongue-in-cheek humor is expertly leveraged to drive action. One example of that is Bop the Bigot, a revival of a viral game created in 2016 by Bazta Arpaio, an Arizona activist group, as part of a campaign to unseat Maricopa County’s Sheriff Joe Arpaio. Arpaio lost his re-election to Paul Penzone that year.

The game has now been updated for the current election cycle and relaunched by On Point Studios, with new features added to enable players to find out what’s on their ballot, confirm voter status, and register to vote.

Much like its former 2016 version, the game allows users to take out their political frustrations by virtually “bopping” GOP candidates in the head. It’s very similar to whack-a-mole, except the mole is replaced by former President Donald Trump, Ohio’s Senator J. D. Vance, and Kevin Roberts, President of the Heritage Foundation, which is spearheading Project 2025.

cartoon renditions of Donald Trump and J.D. Vance around a Bop the Bigot logoPromotional image provided by On Point Studios.

B. Loewe, Director of On Point Studios, came up with the concept for this game when working as the Communications Director at Bazta Arpaio in 2016, and is the executive producer of this revamped version. In the first version of the game, Bop the Bigot players used a chancla (flip flop) to “bop” the characters, tapping into Latino culture by leaning on the childhood experience of being set right by a flying chancla from a fed-up mother or grandmother.

This year, the chancla is replaced by a more current element, a green coconut, referencing Kamala Harris’ coconut tree meme. There are also side characters like “the couch,” cat ladies, and more coconuts. All references to jokes about Vice-Presidential candidate Vance, or insults Vance has made about women on the campaign trail.

Another new addition is that Harris’ laugh is immortalized as the game-over sound effect, an unexpected detail that adds even more humor and levity to the game.

cartoon renditions of Donald Trump, Kevin Roberts, and J.D. Vance around a Bop the Bigot logoPromotional image provided by On Point Studios.

Bop the Bigot, which is playable on desktop and mobile, is intended not just as a way to vent political frustrations, but also as a tool for activism and securing voter engagement.

For example, the game supports the work of Mexican Neidi Dominguez Zamorano, Founding Executive Director of the non-profit organization Organized Power in Numbers by using the “game over” screen to prompt players to donate to it and support their efforts.

Organized Power in Numbers is focused on empowering workers in the South and Southwest of the U.S. through collective action and comprehensive campaigns. Their mission is to create a large-scale movement that challenges the status quo and advocates for workers' rights, and racial and economic justice.

Currently, Dominguez Zamorano is leading worker outreach to 2 million working-class voters in the South and Southwest through doorknocking, texting, and calls with the help of local groups in North Carolina, Arizona, New Mexico, and more.

“We have been blown away by the enthusiastic reception for the video game. We knew we wanted to be part of its creative approach because our movement needs more fun and laughter. We need more ways to connect with nuestra gente so we can feel joy among all the absurdity we witness every day,” Dominguez Zamorano shared with Luz Media via email.

“Our people are gente trabajadora and we deserve to feel uplifted even in our toughest moments. We are deeply involved in the South and Southwest so we know what’s at stake in this election and we’re happy this can be a resource to mobilize, raise spirits, and get out the vote," she concluded.

Dominguez Zamorano is a committed activist for immigrants and workers' rights, known for her strategist skills and expertise. She played a key role in the campaign to win DACA and has also held roles in major campaigns, including as Deputy National States Director for Bernie Sanders' 2020 presidential campaign. In addition to her work with Organized Power in Numbers, Dominguez Zamorano is serving as a Senior Advisor to Mijente’s Fuera Trump Initiative.

Grassroots efforts like these have taken on new life in 2024, with Bop the Bigot adding to the larger, ongoing fight against political apathy and disinformation. Just as it did during the 2016 race, the video game uses humor to soften the serious task at hand—getting people to the polls.

"We want the game to be a fun and comical outlet for anyone who’s been insulted, frustrated, or harmed by Trump in the past and everyone who is ready to move forward as a country after election day," explained Loewe in a press release. "The proposals in Project 2025 and the beliefs of Trump and Vance aren’t just weird, they’re truly harmful. We wanted to give people a humorous and peaceful way to smack down their racism and sexism. We hope it makes people laugh and also feel empowered and motivated to get to the polls on or before election day."

With a mix of satire, sharp political critique, and nostalgia, the game is a call to action. The upcoming election, which is getting closer by the minute, has sparked fierce activism and creative yet grounded initiatives like these aim to ensure voters are engaged, especially young Latinos and disenfranchised groups.

hands holding up yellow protest signs that say Hands Off Our Bodies
Photo Credit: Gayatri Malhotra via Unsplash

Originally published in Common Dreams. Reprinted with permission.

The Latino electorate will prove decisive in securing reproductive freedom and abortion access through ballot measures around the country, particularly in states where Latinos are a significant portion of the electorate.

In November, abortion rights measures will appear on ballots across ten states, including Arizona, Colorado, Florida, Nevada, and New York, where Latinos make up a significant portion of the electorate. For decades, pundits and politicians have recycled long-held misconceptions about Latino voters and abortion access, citing our conservative and religious beliefs.

Anti-abortion extremists have long fueled these misconceptions through misinformation and disinformation campaigns targeting Latino communities with egregious lies and inflammatory rhetoric about abortion. Yet, polling, focus groups, and direct interactions with Latino communities have debunked these outdated tropes.

The Latino electorate will prove decisive in securing reproductive freedom and abortion access through ballot measures around the country, particularly in states where Latinos are a significant portion of the electorate.

For Latinos, the freedom to decide, a pillar of our American democracy, is critical. Meanwhile, Latinos are being hit directly with anti-abortion efforts that take away that freedom such as the six-week abortion ban put into effect by the Florida Supreme Court and the 1864 abortion ban upheld by the Arizona Supreme Court. In the wake of the Dobbs decision, people of color and Latinas have felt the impact of a lack of abortion access, an element of basic healthcare.

A 2023 report by the National Partnership for Women and Families estimated that nearly 6.5 million Latinas, or 42% of all Latinas of reproductive age in the country, live in a state that either had or was likely to ban abortion. Ironically, it will be abortion access and anti-choice efforts to restrict freedom of choice that will mobilize Latino voters this election.

In a poll conducted by three national reproductive justice organizations, 87% of Latinas named abortion and women’s rights as one of their top priorities as they head to the polls. Another battleground poll conducted by Somos PAC and BSP Research found that 61% of Latino registered voters expressed a more positive/favorable view of Kamala Harris after hearing that she will protect abortion rights, versus only 19% of Latinos who said they had a more negative view of Harris after hearing that.

In key states to secure the White House and both chambers, Latinos make up large chunks of the electorate: Arizona (25%), Colorado (15%), Florida (20%), Nevada (20%), and New York (12%). In the face of unprecedented attacks on basic healthcare access and targeted attempts by extremists to mislead and divide our community on this issue, this November Latinos will be key deciders on abortion access across the country.

Mari Urbina, Managing Director of Indivisible, Battleground Arizona Lead and former Harry Reid advisor.

Héctor Sánchez Barba is president and CEO of Mi Familia Vota (MFV).