7 Latina Influencers who Are Successful Entrepreneurs

Graphic design featuring 7 Latina women influencers and entrepreneurs: Michelle Phan, Lele Pons, Yovana Mendoza, Dulce Candy, Bethany Mota, Katy Roach, and Paola Alberdi.



Yovana Mendoza (@yovana)

Formerly known as “Rawvana,” Yovana Mendoza is a Mexican-American influencer in the health and wellness space with 1 million followers on Instagram. She gained attention online for sharing her raw vegan diet until her health started suffering. It became clear that the “healthy” lifestyle she was advocating wasn’t healthy at all when she developed SIBO, which is excessive bacteria in the small intestine. This led her to experience bloating, have severe stomachaches, and even lose her period and hair. Based on medical advice, she started incorporating animal protein into her diet and prioritizing her health. Then, she rebranded to just “Yovana” and is actively working to promote a balanced lifestyle. Not just with the brands she partners with, but also through her own products, including her app Simplefit.


Protestors at women's march stand behing a banner that reads "we are still the resistance"
Photo Courtesy of the Women's March

On January 18, 2025, Washington, D.C., will once again become a hub of public dissent with The People’s March, hosted by Women’s March. This demonstration comes at a historic moment, just days before Donald Trump begins his second term as president. Framed as a collective stand against policies that organizers see as harmful to equality and justice, the march aims to unite voices from across the nation in an act of resistance and hope.

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image of devastating fires in Los Angeles area

Last updated: January 13, 1:20 p.m. PT.

Multiple wildfires are currently tearing through Los Angeles County, forcing hundreds of thousands to flee. The fires have now claimed 10 lives. While the Palisades fire captured widespread media attention due to its location in the affluent Pacific Palisades neighborhood, at the time of this reporting, the Eaton Fire quickly grew to the same devastating size as the Palisades and took entire neighborhoods with it. The Eaton fire is still currently impacting areas with a significant Latino population, such as Altadena, where 27.2% of the population is Latino according to the latest census.

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golden globes 2025 nominees
Created by Luz Media

This year’s Golden Globe Awards had one of the highest number of Latino nominees in its history. While that’s a milestone worth celebrating, the actual outcome of the ceremony is a reminder of how far Hollywood still has to go. Out of all the groundbreaking nominees, including 8 Latine actors and at least 9 projects with significant Latino involvement behind the scenes (including 4 Latine directors), only 2 Latina actresses, Dominican-Puerto Rican Zoe Saldaña and Brazilian Fernanda Torres, walked away with trophies. Their wins are historic and well-deserved, but they don’t hide the fact that Latino talent continues to be largely overlooked in an industry that thrives on Latine contributions both on and off the screen.

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