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group of Latina women representing sports media
Luz Media - Sayuri Jimenez

When Karina Martinez and Jennifer Yepez-Blundell founded DRAFTED in 2023, they had one mission: to change the game for Latinas in sports. DRAFTED was created to drive change forward, increase access to ownership and opportunity, and increase the visibility of Latinas in sports. In just two years, the platform has exploded, reaching 4 million people per month and forming powerful partnerships that uplift Latinas in every corner of the sports world. On Super Bowl weekend DRAFTED stepped onto one of the biggest stages in sports—Super Bowl LIX in New Orleans—ensuring that Latinas involved with the NFL were front and center in the conversation.

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group of latina women arranged over an american football field background
Luz Media

DRAFTED, a Latina-owned company, has become an unapologetic voice of Latina sports culture. Recently, it partnered with Verizon to address the underrepresentation of Latinas in sports media at the 2025 Super Bowl LIX. DRAFTED will be present on Radio Row, where it will highlight Latinas in the NFL. Amid thousands of members of the media in one of the main hubs of the Super Bowl, it will work to ensure Latina voices are fully represented at the 2025 Super Bowl LIX.

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woman holding sisn that reads puerto rico is not for sale

Bad Bunny’s latest studio album, “DeBÍ TiRAR MáS FOToS” (DtMF), released on January 5, 2025, is both a homage to Puerto Rico and a bold statement on the island’s cultural and political struggles. From the sounds of bomba and plena to the sharp lyrics about gentrification and displacement, DtMF is a reminder of what it means to use art to spark critical conversations and drive social change.

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