Latin American Customs: Nostalgia or Cringe?

a collage depicting a taco stand, soda out of a plastic bag, and drinking mate

Latin America is a vast region comprising 20 nations and a plethora of cultures, histories, and traditions. As globalization spreads, many age-old quirks and customs are finding their way to the global stage.

For many Latinos, these customs evoke a sense of nostalgia and fondness, while for outsiders, or even younger generations, they may come off as weird or even cringeworthy. The sibling trio Yahritza y Su Esencia recently stirred up controversy when they made what many perceived as negative comments about their recent experience in Mexico City and ultimately apologized after they faced widespread backlash.

But let’s be real - this is nuanced terrain, and not every custom or experience is going to be liked or admired by all so we explore whether these Latin American customs are a beacon of nostalgia or a reason to cringe, or perhaps both.

Drinking Soda from a Bag

In several Latin American countries, especially in street markets, it's not uncommon to be handed your soda in a plastic bag with a straw, rather than in a bottle or can. It's like a DIY drink pouch! They do this so they don't lose out on the bottle, which they often recycle for a return of a small deposit. It also prevents a bunch of empty containers discarded around on the streets.

This tradition brings back memories of hot afternoons and local markets, offering a unique and memorable way to enjoy an ice-cold drink. For many Latinos, it's reminiscent of childhood and simpler times.

But for visitors unaccustomed to the practice, the idea of drinking from a plastic bag may seem wasteful or unsanitary, especially if they lack insight into its original purpose.

The Mate Ritual

Mate is a traditional caffeinated drink consumed mainly in Argentina, Uruguay, Paraguay, and parts of Brazil. The ritual involves drinking from a hollowed gourd with a metal straw and is often a communal activity.

Sharing mate is seen as a symbol of friendship and camaraderie. The act transcends the drink itself and becomes a means of bonding and social connection. Yet, the idea of sharing saliva by passing the gourd and straw can be off-putting to some, especially in a post-pandemic world.

@yerbamatelab

I've been drinking yerba mate for 6 years🧉(and not because of Messi) #yerbamate #messi #yerbamatetok #mateuruguayo #yerbacanarias #mateargentino #maté

Being Woken Up By A Loudspeaker In The Morning

Waking up to the sound of a loudspeaker is a quintessential experience for many Latin Americans. Whether it's the all-too-familiar call of "¡Fierro viejo!" for Mexicans, the reminder from the natural gas vendor, or the garbage collection announcement, these loud calls are an integral part of life in many neighborhoods.

For many Latinos, these loudspeaker calls evoke nostalgia, reminding them of the close-knit communities and the rhythm of daily life. Yet, for some, especially those in urbanized zones or the younger generation who value their morning quiet, these calls can understandably be a source of annoyance, and even be viewed as noise pollution.

@raccoonwithpizza

credits to irogerp

Eating Street Food While Standing

Street food is the heart and soul of the culinary landscape in many Latin American countries. From savory arepas in Venezuela to sweet churros in Chile, many times, these delights are enjoyed standing up, right on the spot. Holding your plate and drink in one hand while eating with the other is an art form in and of itself.

Eating street food while standing often brings memories of spontaneous moments with family and friends, late-night munchies, or a quick bite during busy days. It's all about the immediacy and intimacy of the moment.

But for those used to dining in seated establishments or valuing a more formal eating environment, this might feel a tad informal or unsanitary, given the bustling street surroundings and potential for food contamination.

@mr.taster

World record taco maker in Tijuana, Mexico🇲🇽😍❤️ #taco #tijuana #mrtaster #food #foodlover #foodporn #delicious #restaurant #streetfood

Over-The-Top Telenovela Antics and Low-Quality Cinema

Say what you want to say, but telenovelas are undoubtedly an integral part of Latin American culture, and for many, they’re a daily entertainment staple. From stories of forbidden romances, rags-to-riches tales, and intricate family dramas, these TV series often span hundreds of episodes, keeping viewers hooked for months, even years.

For many Latinos, telenovelas, low-budget shows, and movies are a source of shared experiences. Families gather around the TV in the evenings, eagerly discussing plot twists and character developments. They are an embodiment of passion, drama, and the myriad emotions that define human relationships.

Yet, to the uninitiated, the over-the-top nature of these soap operas can seem excessive. The exaggerated acting, implausible plot turns, and melodramatic confrontations can be a little too much.

@the_mannii

Spanish Tv be like: 😂

Latin American customs are like that favorite family album. While some pages make you chuckle or shake your head in disbelief, others bring a teary-eyed smile of nostalgia. But whether it's sipping mate with friends, getting jolted awake by loudspeakers, or being completely engrossed in fictional drama, these customs are the threads that bind the Latin American spirit.

U.S. and Latin American Latinos have to face it - there's a bit of nostalgia and cringe in every culture, and not everything, is for everyone.

This Viral Video Game Is Changing the Face of Voter Outreach

In 2024, voting campaigns have evolved greatly, to say the least. Creativity is now the name of the game and tongue-in-cheek humor is expertly leveraged to drive action. One example of that is Bop the Bigot, a revival of a viral game created in 2016 by Bazta Arpaio, an Arizona activist group, as part of a campaign to unseat Maricopa County’s Sheriff Joe Arpaio. Arpaio lost his re-election to Paul Penzone that year.

The game has now been updated for the current election cycle and relaunched by On Point Studios, with new features added to enable players to find out what’s on their ballot, confirm voter status, and register to vote.

Much like its former 2016 version, the game allows users to take out their political frustrations by virtually “bopping” GOP candidates in the head. It’s very similar to whack-a-mole, except the mole is replaced by former President Donald Trump, Ohio’s Senator J. D. Vance, and Kevin Roberts, President of the Heritage Foundation, which is spearheading Project 2025.

cartoon renditions of Donald Trump and J.D. Vance around a Bop the Bigot logoPromotional image provided by On Point Studios.

B. Loewe, Director of On Point Studios, came up with the concept for this game when working as the Communications Director at Bazta Arpaio in 2016, and is the executive producer of this revamped version. In the first version of the game, Bop the Bigot players used a chancla (flip flop) to “bop” the characters, tapping into Latino culture by leaning on the childhood experience of being set right by a flying chancla from a fed-up mother or grandmother.

This year, the chancla is replaced by a more current element, a green coconut, referencing Kamala Harris’ coconut tree meme. There are also side characters like “the couch,” cat ladies, and more coconuts. All references to jokes about Vice-Presidential candidate Vance, or insults Vance has made about women on the campaign trail.

Another new addition is that Harris’ laugh is immortalized as the game-over sound effect, an unexpected detail that adds even more humor and levity to the game.

cartoon renditions of Donald Trump, Kevin Roberts, and J.D. Vance around a Bop the Bigot logoPromotional image provided by On Point Studios.

Bop the Bigot, which is playable on desktop and mobile, is intended not just as a way to vent political frustrations, but also as a tool for activism and securing voter engagement.

For example, the game supports the work of Mexican Neidi Dominguez Zamorano, Founding Executive Director of the non-profit organization Organized Power in Numbers by using the “game over” screen to prompt players to donate to it and support their efforts.

Organized Power in Numbers is focused on empowering workers in the South and Southwest of the U.S. through collective action and comprehensive campaigns. Their mission is to create a large-scale movement that challenges the status quo and advocates for workers' rights, and racial and economic justice.

Currently, Dominguez Zamorano is leading worker outreach to 2 million working-class voters in the South and Southwest through doorknocking, texting, and calls with the help of local groups in North Carolina, Arizona, New Mexico, and more.

“We have been blown away by the enthusiastic reception for the video game. We knew we wanted to be part of its creative approach because our movement needs more fun and laughter. We need more ways to connect with nuestra gente so we can feel joy among all the absurdity we witness every day,” Dominguez Zamorano shared with Luz Media via email.

“Our people are gente trabajadora and we deserve to feel uplifted even in our toughest moments. We are deeply involved in the South and Southwest so we know what’s at stake in this election and we’re happy this can be a resource to mobilize, raise spirits, and get out the vote," she concluded.

Dominguez Zamorano is a committed activist for immigrants and workers' rights, known for her strategist skills and expertise. She played a key role in the campaign to win DACA and has also held roles in major campaigns, including as Deputy National States Director for Bernie Sanders' 2020 presidential campaign. In addition to her work with Organized Power in Numbers, Dominguez Zamorano is serving as a Senior Advisor to Mijente’s Fuera Trump Initiative.

Grassroots efforts like these have taken on new life in 2024, with Bop the Bigot adding to the larger, ongoing fight against political apathy and disinformation. Just as it did during the 2016 race, the video game uses humor to soften the serious task at hand—getting people to the polls.

"We want the game to be a fun and comical outlet for anyone who’s been insulted, frustrated, or harmed by Trump in the past and everyone who is ready to move forward as a country after election day," explained Loewe in a press release. "The proposals in Project 2025 and the beliefs of Trump and Vance aren’t just weird, they’re truly harmful. We wanted to give people a humorous and peaceful way to smack down their racism and sexism. We hope it makes people laugh and also feel empowered and motivated to get to the polls on or before election day."

With a mix of satire, sharp political critique, and nostalgia, the game is a call to action. The upcoming election, which is getting closer by the minute, has sparked fierce activism and creative yet grounded initiatives like these aim to ensure voters are engaged, especially young Latinos and disenfranchised groups.

hands holding up yellow protest signs that say Hands Off Our Bodies
Photo Credit: Gayatri Malhotra via Unsplash

Originally published in Common Dreams. Reprinted with permission.

The Latino electorate will prove decisive in securing reproductive freedom and abortion access through ballot measures around the country, particularly in states where Latinos are a significant portion of the electorate.

In November, abortion rights measures will appear on ballots across ten states, including Arizona, Colorado, Florida, Nevada, and New York, where Latinos make up a significant portion of the electorate. For decades, pundits and politicians have recycled long-held misconceptions about Latino voters and abortion access, citing our conservative and religious beliefs.

Anti-abortion extremists have long fueled these misconceptions through misinformation and disinformation campaigns targeting Latino communities with egregious lies and inflammatory rhetoric about abortion. Yet, polling, focus groups, and direct interactions with Latino communities have debunked these outdated tropes.

The Latino electorate will prove decisive in securing reproductive freedom and abortion access through ballot measures around the country, particularly in states where Latinos are a significant portion of the electorate.

For Latinos, the freedom to decide, a pillar of our American democracy, is critical. Meanwhile, Latinos are being hit directly with anti-abortion efforts that take away that freedom such as the six-week abortion ban put into effect by the Florida Supreme Court and the 1864 abortion ban upheld by the Arizona Supreme Court. In the wake of the Dobbs decision, people of color and Latinas have felt the impact of a lack of abortion access, an element of basic healthcare.

A 2023 report by the National Partnership for Women and Families estimated that nearly 6.5 million Latinas, or 42% of all Latinas of reproductive age in the country, live in a state that either had or was likely to ban abortion. Ironically, it will be abortion access and anti-choice efforts to restrict freedom of choice that will mobilize Latino voters this election.

In a poll conducted by three national reproductive justice organizations, 87% of Latinas named abortion and women’s rights as one of their top priorities as they head to the polls. Another battleground poll conducted by Somos PAC and BSP Research found that 61% of Latino registered voters expressed a more positive/favorable view of Kamala Harris after hearing that she will protect abortion rights, versus only 19% of Latinos who said they had a more negative view of Harris after hearing that.

In key states to secure the White House and both chambers, Latinos make up large chunks of the electorate: Arizona (25%), Colorado (15%), Florida (20%), Nevada (20%), and New York (12%). In the face of unprecedented attacks on basic healthcare access and targeted attempts by extremists to mislead and divide our community on this issue, this November Latinos will be key deciders on abortion access across the country.

Mari Urbina, Managing Director of Indivisible, Battleground Arizona Lead and former Harry Reid advisor.

Héctor Sánchez Barba is president and CEO of Mi Familia Vota (MFV).