Latina Entrepreneurs Share Their Abundance and Growth Practices

four women sitting at a table look at each other while working on a project

What do they do to keep them on the path of success?

There’s something very special and healing about seeing Latinas collaborate and help each other create tables to invite more Latinas to sit together. Especially after growing up in a world where we were programmed to believe there was only a certain amount of room for Latinas and women of color to fill. Not only were we pitted against each other to compete in workplaces and/or for positions it also created an internalized scarcity mindset and trauma.

Abundance is everywhere. Part of deprogramming from scarcity beliefs is to learn to embrace our own uniqueness and trust each other even when we struggle. Imagine the magic we could create if more Latinas came together and focused on breaking down barriers rather than creating more unnecessary ones.

The truth is learning to embrace our own unique abilities and poderes doesn’t always come easy. In fact, for some of us, it may take years, even decades, to become secure and confident in our own skin. Taking control of my magic and my powers was something I struggled with growing up. I always felt very alone and alienated especially from other women. I knew I was different and highly intuitive at a very young age. I had conversations with spirits, plants, animals, and the moon.

The more time I spent alone the more self-aware and connected I felt within. I did come to peace with my solitude, and it gave me a different perspective on how to utilize my magic to heal and grow in my own unique way. However, I deeply yearned for community, especially during the pandemic shutdown. I have always loved being around people, but I needed it even more when the world felt like it was on fire. I realized that collaborating with others was very important to me, and it inspired me to manifest and think bigger. Collective energy also gave me a purpose to help and guide other individuals to connect with their own magic.

Collaborating and manifesting with each other is equally as important as learning to be alone. Both are necessary for a healthy and powerful mindset to help us manifest limitless opportunities and growth. I connected with eight Latina entrepreneurs from all walks of life to share their manifesting tips that have helped them grow their brands and businesses. The more we uplift each other through this journey the more spiritual and generational wealth we create. Most importantly, we show the next generation of women how powerful manifesting as a unit can be.

The Luz Community has helpful manifesting workshops to help bring your visions to life year-round.

Manifesting Tips from Latina Entrepreneurs

“The focus is to always bring creatives & community together and a manifesting affirmation to live by is “The universe, my future self and god will always have my back.”


“Protect the energy of your ideas by not speaking about them to people who don’t believe in them or you. The right people will align as you stay true to your vision.”

@iamalejajimenez, Fashion Director of @urbanqra and CEO of @shopmorenamia

Changing your way of thinking is a huge step. Since it’s very easy for an entrepreneur to fall victim to imposter syndrome. Saying easy daily affirmations like I am worthy, I am deserving, I am smart are helpful ways to change your mindset.

@desireemangel, Founder and CEO of

"The manifesting tip that I do with my business is script and practice so much gratitude! I script the type of customers I want to attract, how much money I want to be making, the impact I want my brand to have on others (especially young girls), literally everything. And then I release it to the universe and practice gratitude for everything it puts in my path — people, experiences, conversations, ideas, support, and most important love.”

@vaaamazingg, Founder of

"I envision myself making sales, making connections with customers and fellow vendors and once I envision this I say, ‘today will be successful. It won’t be a good day; it will be a great day.’ out loud.”

Karina Arrezola, Founder of @fortunit

“Visualize your ideal self, connect with your purpose, and make an action plan to get you there. You got this!

Edna Mendez, Founder of

“Visualize your sales, outcomes, and friendships. Not only visualize your own success but others as well, whatever you put out to the universe you want it to come towards yourself along with others.”

Ximena & Yeniffer Martinez, Founders of@hilohandmade

“I manifest being at peace with whatever lies ahead. I have been so burnt out by the past couple of years trying to do it all — building a store and taking it down, building a craft fair, building my teaching career, and building my brand. However, I am making some big moves and whatever comes my way I am manifesting love and peace with the outcome and enjoying every moment of the process.”

@kristenita_, Founder of@selvanegra_

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When I was younger, I found it to be somewhat hypocritical of her. Now, I just think it’s funny and sort of beautiful how our ancestors and surroundings have shaped our beliefs in such unique ways.

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